Catchy, hooky, easy-singalong-y (is that a word?), ‘No End’ – from debut album ‘Bedrock’ – is airy, dance-y shimmering electronic (as distinct from electro-) pop that sticks in your head from the first line of the first verse and refuses to leave again for a significantly long time.
If we say ‘a funky Lightning Seeds with maybe a touch of the Bluetones’, maybe even adding the song-writing perfection of Paul Heaton and the Beautiful South, you’ll immediately get the ball-park we’re in here; that instantly recognisable yet utterly fresh summery feel of irresistible, well-crafted timeless pop. That’s not to downplay it – it takes a disproportionate amount of skill to create something that sounds as effortless and easy-going as ‘No End’, with an instant familiarity that makes it sound both exciting and up-to-date and as comforting as a visit from an old friend, all at once.
Stylistically, the synths bring an obvious electronic vibe here – Daft Punk spring to mind – but there’s also heavy funk, disco, and 70’s pop influences, the Nile Rodgers staccato guitar and old-school Rhodes piano parts adding to the groove and loungey, nu-disco feel. Quite Vice might have just written the first perfect pop song of Summer 2021.
Review by Alex Holmes