LCR is back to impress yet again on the real Hip Hop story that can engulf even the wisest souls via ‘Fake Love‘.
Recently signed to Saliba Music Group after first hitting the UK rap music scene as an underground indie artist, you get the feeling that LCR is going to blow up huge, if he can stay focused and avoid the tempting traps that so many walk into and can’t untangle themselves from.
Fresh-faced and already wise beyond his years, this is a young emcee that can see through the fake world that so many feel that they can walk into and exit at anytime. He displays a flow that is immaculately delivered like a real pro and you can see why he was recently signed.
Everything LCR does seems effortless and when you look into his eyes you can see the hunger and self-motivated attitude that will take him far.
The on-point production proves why the world has been noticing UK Hip Hop for a while now as some music across the pond can appear washed up and bubble gum sticky and forgetful.
After remembering life riding on the local bus, LCR appears to have the want-it mindset that the greats have. If you want it, you gotta go and grab it before someone else does. Those extra hours in the studio mastering your flow are worth it while other rappers waste their time in bars and other places that serve no purpose to the master-plan.
‘Fake Love‘ is a message to all those who are trying to gas this young musician up as he is ready for what is next and knows where he needs to be. When you have that burning fire inside you, anything is possible. LCR is on the way up and shows no signs of stopping for a break.
Reviewed by Llewelyn Screen