It’s doom-drenched, it’s cinematically stunning, it’s another perfect example of how no one does gloom like Northern artists; it’s Sham Chewali’s latest single “never forget now”.
never forget now was released on April 7th, 2019 by the Manchester-based artist who used a smorgasbord of elements in the aurally alchemic soundscape which should leave any fans of Nick Cave, David Bowie, and Lou Reed enamoured. For an artist to so seamlessly fuse together Gothic Rock and Experimental Folk and still create an immersive, accessible sound is a testament to the ingenuity of Sham Chewali.
As for the lyricism in never forget now, I was instantly reminded of the Manic Street Preacher’s Holy Bible album which delivers the realities of human suffering incredibly brutally. Yet with Sham Chewali’s vocals, it’s impossible to refuse the catharsis from listening to the velvet mellifluous vocal notes.
You can check out Sham Chewali’s indulgently disconcerting single for yourselves by heading over to Bandcamp now.
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Review by Amelia Vandergast