Browsing Tag

Experimental Pop

Lon3! Broke the Sonic Matrix with his Retro-Futurist Adrenaline-Fuelled Dreamscape of Genre Distortion, SUBCULTUR3D

Lon3! defies both genre and the contemporary zeitgeist in his seminal LP, SUBCULTUR3D, a retro-futurist synthesis of new wave synth pop, distortion-warped electronica, existential philosophy and 8-bit-inspired melodies, constructed into a digital dreamscape of leftfield sound.

Across the 8-track monolith, angst-trap vocals drift over kinetic beats that build spacey vignettes of a disillusioned mind moving through pure experimentalism. Experimentalists often mistake obscurity for depth, but Lon3! reaches authenticity and infectiously fresh ingenuity without sounding like he is straining for either. It feels as though he is scarcely within the same orbit as us when laying down the gravity-defying foundations of his genre-fluid sound, pulling pop, RnB, DnB and funk into tableaus of escapist colour and jaded soul.

The Southern California recording artist, singer-songwriter and producer carries the ethos of a generation that grew up between internet nostalgia, corporate surveillance and DIY self-invention. After collaborating with ericdoa on 2NITE, signing with Boom Records in 2025, returning to independence and founding CULTPOP Media, Lon3! has already proved he is operating with more than surface-level rebellion.

Even securing a settlement against a Big Three major label without legal representation speaks to the same refusal to be flattened by the machine. SUBCULTUR3D is a vivid act of reclamation after creative stagnation, sparked by Y2K memory and sharpened into pure adrenaline-fuelled ingenuity.

SUBCULTUR3D is now available to stream on all major platforms, including Spotify.

Review by Amelia Vandergast

Rose Pedal’s How Did I End Up Here? Turns Indie Pop Uncertainty into a Sci-Fi Western Fever Dream

How Did I End Up Here? A question we have all undoubtedly asked ourselves countless times before. Rose Pedal pose it into a spacey, adrift atmosphere on their latest single, tinged with psychedelically cosmic experimentalism, uniting us through collective bafflement while tearing through the myth that everyone around us has life figured out.

After a Tarantino-esque intro that would make any Texan spaceman feel right at home, How Did I End Up Here? nestles into an atmosphere that enmeshes sci-fi sonic insignia with tenderly consoling reverberations. Echoes of The National drift through the emotional architecture before the track takes an interstellar turn and broadsides with a fiery spoken-word rap verse.

The Ohio-born indie pop trio, made up of a producer, a singer and a rapper, live at the intersection of organic and digital, where acoustic hues of intimacy bleed warmth into layers of electronica. Their sound carries the synth-pop gloss of Miike Snow and the grungy, lyrically driven oddness of Gorillaz, yet Rose Pedal remain entirely their own strange organism.

Rose Pedal is exactly the kind of artist capable of pushing experimentalism into the mainstream. The commercial potential of this seminal single belies its refusal to contort authenticity into archetypal aural monotony. Even outside of the orbit of most contemporary indie artists, they’re effortlessly accessible, endlessly charismatic and infinitely playlistable.

How Did I End Up Here? is now available to stream on all major platforms, including YouTube and Apple Music.

Review by Amelia Vandergast

Stephan Folkes Fired Alt-Pop into a Parallel Universe with ‘What Should You Do (For Your Whole Life)?’

Hitting like a Mortal Kombat soundtrack from a parallel universe where pop perseveres through originality instead of superficiality, What Should You Do (For Your Whole Life)?, Stephan Folkes’ latest single, will be a rush of adrenaline for anyone who thrives on discovering new intersections of sound.

As the moody synths flicker and strobe 80s nostalgia in the tour de force of unadulterated authenticity, the swagger and shadows of Michael Jackson’s Thriller find dominance in the scintillating production through the electronic percussion. There is also something of Prince in the fearless theatricality and commitment to self-expression, while Stephan Folkes handles the weight of the song’s existential question with fierce conviction.

When an artist refuses to comply with the arbitrary constraints imposed by sonic convention, there will always be detractors, those quick to smear the people who dare to be unique, never shedding their playground mentality, but for the real music fans, those who acknowledge how the industry only stands as it is today because people dared to be different were brave enough, this release will be everything! Folkes broke ground with enough force to cause a tsunami through the pop sphere.

Stephan Folkes is an independent artist from Leytonstone, London, whose sixth single continues his focus on purpose, self-investment, and personal truth, carrying forward the empowerment, resilience, and self-belief embedded throughout his growing catalogue.

What Should You Do (For Your Whole Life)? is now available to stream on all major platforms, including Spotify. 

Review by Amelia Vandergast

Salacious Licks, Toxic Tension and Cinematic Haze create the mise en scene in FEATURE’s ‘We Ain’t In Luuuuuuuuuuuuv’

The airwaves weren’t exactly crying out for a funk-fuelled prog-hop pop crooner to lay down salacious licks and drip lovable lothario cool, but perhaps they should have been, based on the stylised-to-the-nines merit of the latest single, We Ain’t In Luuuuuuuuuuuuv, by the creative powerhouse FEATURE.

As a producer, singer and rapper working out his own self-defined prog-hop lane, FEATURE has built a sound shaped by cinematic scope, experimental production and hip-hop edge, and this single feels like that identity snapping into focus. He carries the kind of voice you’d hear on BBC Radio 2 and instantly clock that this boy is going places.

There’s a certain element of audacity to his edgy-in-all-the-right-places sonic signature, but he pulls it off with magnetic conviction. The swoony, melody-rich, cinematically hazy fusion of progressive experimentalism and Alex Turner-level vocal cool makes hitting play on We Ain’t In Luuuuuuuuuuuuv the sonic equivalent of nestling into a cinema screening for the most avant-garde independent film showing.

Beneath the charisma, there’s a darker core sparking beneath the surface of the single, following a man unravelling as he tries to convince himself he hasn’t been completely consumed by a toxic relationship. It’s cocky, messy, smart, and a bit gorgeous.

We Ain’t In Luuuuuuuuuuuuv is now available on all major streaming platforms, including Spotify. 

Review by Amelia Vandergast

Spyndycyt – IntrospectionTest: Retro-Futuristic Alt-Pop Psychodrama Scrawled in Self-Inflicted Static

Spyndycyt tears straight into the marrow of human ugliness on IntrospectionTest, giving alt-pop one of its most psychoanalytically charged offerings in recent memory. With more insight into our proclivities towards self-destruction, our lack of humility and our refusal to take accountability than your average Better Help therapist, he captures himself at his most psychologically affecting. The Avant-Gardist pop aural world scriber leans into the base instincts we try to hide, dragging forward the selfish impulses, the denial, the impulse-driven wreckage and the feral need to claw over anyone in reach when desperation takes hold. The way he frames that internal rot has a sting that feels almost too honest.

A touch more histrionic than his previous synth pop allegories, IntrospectionTest spills out as a full-blown mental breakdown space pop opera. It is slick with self-lacerated scars, spiralling frustration and those conflicting emotions that create paradoxical friction as they cascade from the hyper-distorted vocal calls into the void of oscillation and retro analogue synth-esque timbre. Each layer heightens the sense of someone unravelling in real time, not with theatrical prettiness but with a messy self-awareness that gives the whole thing teeth. It toys with absurdity and sincerity at once, letting them grind against each other until the emotional voltage starts to spark.

By refusing to colour within the contours of mainstream pop, Spyndycyt sets the bar higher again, sprawling into a retro-futuristic expanse of ludicrously layered, infectiously cerebral thematic fervour. The personal narrative beneath it all reads like a confession torn from someone who torched loyalty on a whim, denied culpability, lost themselves in the smoke and still expected absolution. IntrospectionTest captures that unseemly side of life without flinching, and that’s exactly why it hits as hard as it does.

IntrospectionTest is now available on all major streaming platforms, including SoundCloud. 

Review by Amelia Vandergast

TEO.x3 and Tamta wired serotonin and static into the hyperreal heartbreak of ‘sprite’

TEO.x3 might have borrowed the stylings of a Midwest Emo album title for their debut EP, iDidntMeanToGhostYouButMyWifiCrashedAgain, but sprite—the standout hyperpop fever dream featuring Tamta—spiked the sentiment with 8-bit nostalgia, polyphonic madness, and bubblewrapped chaos with a bittersweet emotional payload.

If Swift and Carpenter come prepackaged with algorithmic perfection, sprite flips that on its head with everything that makes outsider pop worth rewiring your brain for. The lyrics are all hyperaware whimsy and philosophical mischief—“have you ever seen a sexy person drinking Sprite? Me neither”—yet they’re never just performative weirdness. There’s depth in the very online kind of melancholy wrapped in pixelated optimism, where heartbreak becomes a glitter-soaked spectacle, and sugary synth hooks can soundtrack your slow spiral and serotonin spikes in the same breath.

The chaotic tenderness in TEO.x3’s production meets its match in Tamta, whose razor-sharp alt-pop performance drags the drama into technicolour with her signature command. Between the ASMR flickers, glitch textures, and dizzying layers, sprite becomes a love letter to the emotionally glitched generation raised in the static between Wi-Fi crashes and DM drafts.

Following features on New Music Friday UK, Hyperpop, All New Pop, and more, sprite cracked the hyperpop code without diluting the disorder.

sprite is now available on all major streaming platforms, including Spotify.


Review by Amelia Vandergast

Havyah hacked rhythmic inertia with the funk-fuelled experimental indie anthem ‘Awake’

Havyah took indie folk down a rhythmic-pulse-bending, uncharted corridor with their riotously experimental debut single, Awake. Visceral vitality runs through the veins of the release, which laces the freeform expression of jazz into the kinetic current of indietronica to construct a track monumentally larger than the sum of its groove-riddled parts. There’s no restraint, no cautious toe-dipping. This is a full-bodied plunge into a euphoric soundscape designed to electrify anything it touches.

If any upcoming UK act is destined to break through on the scale of Lola Young, Sam Fender, or The Last Dinner Party, it’s this trailblazing duo. Awake is the ultimate antidote to jaded inertia; a beat-charged invitation to shake off the sluggish haze of modern dread and live as vicariously as the rhythms demand. It doesn’t ask politely. It compels. With sweetly enlivening vocal inflexions and the ability to bleed syncopated alchemy into the airwaves, Havyah have certified themselves as sonic serotonin-dealers. This track belongs on every indie dancefloor, across the charts, and on loop in your head for the foreseeable.

Formed officially in Mile End in 2020, the British duo of Anthony Kluge and Sam Dennis started their collaboration after meeting at school in Spain in 2003. Their band name nods to the Spanish town of Javea, where their friendship began. Drawing on years of creative synergy, Awake, released on 13th September 2025, delivers a candid reflection on insomnia, where restlessness is transmuted into something life-affirming. Havyah’s forthcoming EP promises to carry that same infectious charge. We’ll be waiting with baited breath, now that we’re officially obsessed.

Awake is now available on all major streaming platforms via this link.

Review by Amelia Vandergast

Trees Grow Both Ways: TINY MESS stitched philosophy into the seams of art-pop minimalism

TINY MESS

Classical training isn’t a prerequisite for crafting striking art-pop ballads, but TINY MESS proves that an opulent touch in melodic composition can bruise with beauty when each tone lands with such intimacy and intention. Her latest single, Trees Grow Both Ways, is a visceral reminder of what happens when vulnerability meets control. From the first piano note, there’s a smoky lounge quality to the atmosphere, yet the air never lingers long without movement. As the keys bleed into the softly deconstructed electronic layers and indie instrumentation, her harmonised vocal lines thread philosophies that are as delicate as they are perspective-shifting.

Given that the title alone reads like a line from a spoken word confessional, there’s no surprise in how much poetic weight the rest of the track carries. The song aches with the need to interrogate certainty, pulling at inner myths with gently inquisitive candour as a slow swell of self-inquiry.

Trees Grow Both Ways is the third glimpse of what to expect from her upcoming EP, “Silent Battles”, which promises to build on the rich stylistic evolution she began across her earlier releases. Born of French and Canadian roots, TINY MESS carries her classical origins from piano and flute into experimental indie-pop that dips into jazz, folk, and soul without losing its cohesiveness. Her emotional clarity and genre-fluid arrangements allow a rare strength to unfold in softness.

Trees Grow Both Ways is now available on all major streaming platforms. Find your preferred way to listen via this link.

Review by Amelia Vandergast

Elevated Focusion unleashed a sermonically dark siren call with his alt-electro-soul single, Haunting Feeling

Elevated Focusion

There’s no mistaking the moment Haunting Feeling hits. With this standout track from Elevated Focusion’s new LP, Space Dance, the Queens-born experimentalist shows precisely where he comes into his own. Sermonically dark and cosmically expansive, the single channels the weight of confession through industrial-tinged electronica, while revealing the full scale of a voice powerful enough to rival Hozier. Under the strobing synth layers, a four-to-the-floor beat kicks with relentless momentum, driving the track forward until it becomes a high-voltage cinematic surge of gospel for anyone who knows how cold it feels to drift without anything to orbit around.

There’s something rare about a song that can feel both visceral to its core and transcendently ethereal at once, but that duality is precisely where Haunting Feeling thrives. Elevated Focusion stitches together sound and sentiment with the instinct of an artist who’s spent decades shaping a world entirely his own. From his early days creating instrumental hip hop and sci-fi-infused electronica under the name Jonny Rythmns to his current incarnation as a genre-fluid force of nature, his work has always been about more than sound – it’s about connection, catharsis, and pulling meaning from the cosmic void.

Space Dance continues that trajectory, folding elements from across the musical spectrum into a singular sonic language. Yet Haunting Feeling remains the gravitational centre of the album, a harbingering hymnal juggernaut that’s here to bruise through the sheer power of resonance.

Haunting Feeling is now available on all major streaming platforms. Find your preferred way to listen via his official website. 

Review by Amelia Vandergast

Strawberry Milk made pop punk subversively sticky-sweet in ‘Katherine the Great’

Strawberry Milk reimagined pop punk through a quaint and quirky lens with their latest single Katherine the Great; a track that tastes like someone turned Neutral Milk Hotel’s lo-fi earnestness into a strawberry shake and laced it with sticky-sweet stridency. There’s a strange sense of reverence and rebellion braided through the sound; nothing in Katherine the Great feels untouched by irony or heart. It’s the sound of a band that understands how to turn cutesy capriciousness into something meaningful without ever losing its edge.

Who would expect a rising college rock outfit, already cementing their name across the New Jersey circuit, to pen a compassionate, surrealist track through the imagined soul of a royal icon? Yet, from the tender inflexions of vulnerability in the vocals to the restrained euphony of the instrumentals, which only crescendo into a woozy alt-indie-rock swell, the single thrives in that tension between eccentricity and emotional sincerity. It’s as theatrical as it is disarmingly intimate.

Since forming in Princeton in 2022, Strawberry Milk have become local favourites for good reason. Their sound dips into the prog-psychedelic legacies of Genesis and Rush, pulls threads from the rhythmic wanderlust of Sting and Dave Matthews Band, and then dusts it all with the melodic polish of REM and The Killers. Yet, it’s the “uniquely Strawberry Milk” synthesis that makes them such an irresistible anomaly. With Katherine the Great leading the charge, their forthcoming releases Social Damselfly and Messy Masterpiece promise to paint even more curious colours across their debut album, In the Zoo.

Katherine the Great is now available on all major streaming platforms, including Spotify. 

Review by Amelia Vandergast