Makh broke the monocultural hip hop mould in his urban EDM debut, You What; the anthemic production begs to be played at max volume for total immersion in the adrenalized hit, which more than deserves placement in the charts.
After a sample of definitively British football chants, Makh uses fiery Bhangra beats and exotic electronic textures in place of the usual 808s. It’s a rhythmic masterpiece, heightened by the Bradford-based artist’s playful lyrical flow, which somehow simultaneously is as sharp as it is smooth.
Honestly, I haven’t been this psyched about UK hip hop since Scroobius Pip emerged. We didn’t need his bio to tell us that he’s a well-versed poet, that kind of canter doesn’t come easy, but with You What injecting personality into a rapid flow is second nature to the artist & producer. Who also runs the Music X Mindset podcast that examines the lives and mental health of artists. Could we love him any more? Absolutely not.
You What is now available to stream on all major platforms via this link
Review by Amelia Vandergast