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Emerging Artist 2025

JohnnyTheWidower on Pain, Performance and Purpose

Broken Piano by Johnny The Widower aka The Solar Guy

Between smoky stage setups and stripped-bare blues ballads, JohnnyTheWidower is steering independent music into a space where authenticity is the standard. In this interview, he opens up about the heartbreak-fuelled pulse of Broken Piano, the intimate electricity of his live shows, and the broader mission powering FLOWCEx Music. There’s no PR gloss or industry fluff here—just an artist building a legacy out of grief, grit, and grassroots growth. From the Kickstarter campaign that’s setting the stage for a wider movement to the way each show becomes a live-wire retelling of personal rebirth, Johnny offers a candid and compelling glimpse into what it really means to be a modern DIY artist with a message. Whether you’re new to his music or already part of the VIBE sessions, this is one read that’s worth sticking with to the final note.

Welcome to A&R Factory, JohnnyTheWidower! Your passion for raw, authentic music shines through in everything you do, from your weekly VIBE sessions to the Kickstarter campaign for Broken Piano. Let’s dig into your upcoming tour, the live experience, and what fans can expect. Broken Piano is shaping up to be a major milestone for you. With your upcoming shows, how are you bringing the album to life on stage?  

The album comes to life as a story—a journey through loss, loneliness, and heartbreak, but also resilience and rebirthBroken Piano is deeply emotional, but it also lays the foundation for my next album, JTW Come Alive, which represents that turning point—stepping out of the darkness and into light.

On stage, I want the audience to feel that transformation. The scene opens dark and intimate—a dimly lit bluesy setting with an upright piano, upright bass, drums, and guitar quartet. There’s a bottle of whiskey on the piano, shot glasses on the table, cigars in the air. That’s where I introduce “My Lady Is Gone”, the song that truly defines JohnnyTheWidower.

From there, the emotion deepens with “I Never Let Go”, the second single from Broken Piano, followed by “Be My Friend”, a song from my COVID Universe album that shifts the mood toward connection and hope.

This set isn’t just about performing songs—it’s about immersing the audience in my world, taking them through the pain, but also showing them the strength to move forward.

VIBE has been a big part of how you connect with listeners. Do you see your live performances expanding on that, or will they bring something completely different to the table?

Expansion, without a doubt. If you check out my YouTube channel, you’ll see that I’ve already started building something bigger—I’ve done two episodes of JohnnyTheWidower: The Reality Series, I host open mic events, and heck, I even do Shakespeare!

VIBE has been about connecting with listeners in an authentic way, and my live performances will only elevate that experience. The energy, the storytelling, the raw emotion—it’s all about bringing people into my world in real time.

Moving forward, I’m evolving VIBE with new segments to deepen that connection:

Musicians Speak – A platform where studio musicians and struggling band members can share their journeys, talk about their grind, and promote their work.

The Healing Power of Music – A holistic segment where we’ll meditate and explore how music can heal, uplift, and transform lives.

At the core of everything I do, whether it’s VIBE or my live performances, the goal remains the same: to create an experience that resonates, inspires, and connects people through music.

You’ve taken a hands-on approach with mixing My Lady Is Gone but are pushing for professional mastering for the album. How does performing these tracks live help you refine their final sound?

It’s all part of the creative process. Mixing My Lady Is Gone myself was an important step, but when it comes to mastering the full album, I need fresh ears on it. It’s like being a doctor—you don’t want to be the one diagnosing and treating your own condition. I’ve been hands-on with my music for years, but this time, I want outside expertise to make sure Broken Piano reaches its full potential.

For a long time, my music was stagnant, and I know that’s due to one of two things:
1️-Lack of marketing and promotion (which I strongly believe is the issue)
2️-Mixing & mastering quality (which could play a role, but I won’t know until I remove that variable)

That’s why I’m making the investment in professional mixing and mastering—to eliminate doubt and give these songs the best chance to shine.

And hey, if you know anyone who’ll do it on spec—send them my way!

Is there a particular song from Broken Piano that you think will take on a life of its own in a live setting?

Absolutely—“Somebody’s Gonna Win, Somebody’s Gonna Lose” is built for the live stage.

It’s a blues jam session at its core—loose, raw, and unpredictable. This is one of those songs that can go on and onbecause every time I perform it, it takes on a new energy. I swear, I’ve never played it the same way twice—which my guitarist loves because he gets to rock out, but my drummer and bassist? Not so much.

But that’s the beauty of it. In a live setting, this song breathes—it becomes its own thing. And the audience feels that freedom, that spontaneity, that real musicianship happening in the moment.

When Broken Piano hits the stage, this track is gonna be a show-stopper.

 With FLOWCEx Music in motion, do you see your upcoming gigs as a platform for showcasing other artists under your wing, or will the focus be on cementing your own presence first?

I’m only as good as my roster—my team. My project is out front right now because it was the most cost-effective wayto set the stage for FLOWCEx Music.

Since September 2024, I’ve produced:

 Two full albums (8 tracks each) on myself

 A 10-track compilation featuring 8 different artists

If I had tried to launch with another artist first, I’d still be working on one album—and I would have spent twice as much already.

This was strategic—I needed to establish the standard, create the blueprint, and launch a promotional campaign that will eventually filter other artists through the pipeline.

So when I perform, if my artists are available, they’re on that stage with me. Every time. Because FLOWCEx Music is bigger than just me—it’s a movement.

You’ve got the Kickstarter running alongside the tour. How much has the crowdfunding experience shaped your approach to engaging with fans?

Right now, my touring is local out of practicality—we’re a startup label, so I’m not booked on a national tour… yet. But that doesn’t mean I’m not making strategic moves to expand my presence.

I perform regularly at Kingston Public House, a whiskey bar in Brooklyn, and this spring/summer, I’ll be hitting Prospect Park at the BandShell.

Beyond that, as the creator of Performing Artists in Real Estate—a group of artists who also sell real estate—I’ll be performing at our monthly mixers, tapping into a network that blends business, art, and entertainment.

And I’m always on the hunt for bigger stages. I plan to throw my name in the hat for opening slots at major venues like The Barclays Center, Billie Holiday Theatre, Madison Square Garden, and Brooklyn Academy of Music.

That’s where the Kickstarter and marketing push come in. This campaign—and interviews like this—aren’t just about funding. They’re about building visibility and momentum. The more people engage with my movement, the more leverage I have to secure bigger opportunities and bring FLOWCEx Music to a wider audience.

What’s the one thing you want people walking away from your shows feeling—whether they’re hearing you live for the first time or they’ve been following you since day one?

Music is meant to make you feel good—but nowadays, a lot of it vibrates at an aggressive frequency. When you come to my show or listen to my music, I don’t want you to feel aggressive—I want you to feel happy, warm, loved, inspired, amused, and thoroughly entertained.

I want to make you smile and cry at the same time. I want to tell a story that keeps you riveted, one that stays with you long after the last note fades.

Most importantly, I want my audience to feel loved. When I cook for people, I do it with love—choosing the best ingredients for the most flavorful outcome. I approach music the same way. Every lyric, every melody, every performance—it’s all crafted to nourish the soul.

That’s what I want people walking away with—an experience they’ll never forget.

Beyond the gigs lined up now, what’s the bigger vision for your career? 

My bigger vision is to run FLOWCEx Music as a full-fledged independent label. Right now, I’m out front, performing and pushing the movement, but ultimately, I want to fall back from constant gigging and shift my focus to mentorship, artist development, and strategic growth for the label.

The young, hungry artists on my roster? I want them gigging non-stop. That’s what they want, and that’s what I want for them. My job is to make sure they have the right opportunities, the right support, and the right platform to shine.

At my core, I’m a builder and a guide. I’ve walked this path, I know the struggles, and I want to pave the way for the next generation. FLOWCEx Music isn’t just about me—it’s about creating a legacy of independent artists thriving on their own terms.

Stream JohnnyTheWidower’s latest single on Bandcamp now.

Interview by Amelia Vandergast

Tomboy’s ‘Handle with Care’: A Sugar-Rush Shot of Indie Pop Euphoria

Tomboy’s latest single, Handle with Care, arrives as part of a dynamic two-track release alongside Moab, showcasing the San Francisco quintet’s knack for infusing indie rock with playful energy and unvarnished emotion. From the outset, sweeping guitars set a stage for crooned vocals reminiscent of Julian Casablancas, intertwined with a magnetic female lead whose energy electrifies the track to the nines.

As the song unfolds, polyphonic pop tones ripple through the mix, giving it a mischievous yet melodic edge. It’s the kind of sound that teases the boundary between bold experimentation and infectious accessibility, calling to mind what Arcade Fire might sound like stripped of pomp and pretension. Tomboy have crafted a track that thrives in its refusal to take itself too seriously, offering hooks that stick without losing their bite.

Formed by five best friends fuelled by their shared love for raw human connection, Tomboy have already set the stage for a promising future in the indie scene. Though still in the early days of their career, the buzz surrounding the group is steadily growing, and Handle with Care makes it clear why.

Catch the band live at the Independent on 7th February and experience their unapologetically vulnerable sound firsthand—if their studio recordings are this affecting, their live performances are bound to ecstasy snapping between your synapses.

Stream Handle with Care on Spotify now.

Review by Amelia Vandergast

Dave Sereny on Reinventing Himself with His Unique “Singer-Songwriter on Steroids” Sound

Dave Sereny brings an entirely fresh perspective to the singer-songwriter genre with his self-described “singer-songwriter on steroids” style, combining intricate guitar techniques, soulful melodies, and rhythmic innovation. In this interview, Dave reflects on the transformative experiences that have shaped his music, including collaborating with iconic musicians like Nathan Watts and opening for Gregory Porter. He also shares insights into his unconventional songwriting process, the challenges of self-producing his latest project, and the importance of staying true to the feel of the music. As he continues to release new material, including stripped-down acoustic work and exciting collaborations, Dave offers a candid look into his creative world and the personal triumphs that have defined his career.

Welcome to A&R Factory, Dave Sereny! It’s an absolute pleasure to explore your unique sound and learn more about your impressive career. You’ve described your style as “singer-songwriter on steroids.” What inspired this approach, and how does it stand apart from more traditional singer-songwriter music?

The reason I call it singer-songwriter on steroids is due to the guitar style I have developed. Approximately 4 years ago, I figured out a new technique that allows me to play very strong rhythm guitar. It sounds almost like a B3 organ player. I’m able to play the bass lines and chords at the same time while grooving at maximum level. It sounds like a full band but it’s just me with no electronic gimmicks. People always ask me if I overdubbed the parts but the answer is no. I call it “groove and grind”, and anytime I have performed solo, I get the same result! An audience that’s either dancing or bopping their heads. It’s an amazing accomplishment that I’m very proud of, and I look forward to other guitar players trying to steal my sound and make it even better!

Collaborating with Nathan Watts, a musical icon, must have been a memorable experience. How did this partnership come about, and what impact has it had on your creative process?

Nate Watts is my brother from another mother! We met at CES in Las Vegas. I was a guest of George Benson, where we were hosted by Monster Cable. We met there and have been best friends ever since. Our connection as friends and in music is extraordinary. There is no one better at holding down the bottom in music, and I am blessed to be able to share him with Stevie Wonder. My creative process is channelling and improvisation. I play and record my musings, then I review them and hope there is some nuggets of gold in the madness I create. I do not have the ability to take pen to paper and pre-script anything. My brain does not work that way. It has to be in real-time!

Performing as an opener for Gregory Porter in front of 5,000 people must have been a defining moment. How did it feel, and how has that experience shaped your growth as an artist?

Opening for Gregory Porter was a miracle! The truth is that I never opened my mouth to sing until I discovered the guitar technique I mentioned earlier. If you asked me 4 years ago to take my guitar and sing a song, I would have said, “You are crazy, I don’t know how to do that”! So, the fact that I ended up in Atlanta singing before a legend is a miracle. I was able to sing clean and free, and it was effortless. I also felt at home on stage and was able to work the room, and I got a lot of positive feedback! I didn’t have to duck any tomatoes! The funny part was as I was singing and in my mind, I was thinking, ”Do they like this?” Thank God they did! I’m in shock about doing this but the truth is I have never felt this comfortable doing music as I do now as a singer! I’m able to do it without thought or anxiety!

You’ve mentioned that your recent experiences have felt almost miraculous. What moments stand out as turning points that reinforced your belief in the power of dreams?

As I said, the fact that I can perform by myself and get an amazing crowd reaction, actually better than any reaction I ever got just playing guitar in a band setting is a miracle.! I truly believed that I did not have the capability to do this. I never believed that I could actually sing a song from beginning to end. I was doing session guitar work and humming along to my guitar lines when the producer asked me to sing on the song we were working on. I told him, “I don’t sing, so don’t ask me again. He said you sound like Michael Franks and I laughed! He was adamant and connected me with a vocal coach. I took a few lessons, and he said, ”You sound like Michael Franks!” Ok, that’s 2 for 2! I went home still unconvinced and recorded myself, something I never could listen to previously as I would just cringe! But I heard what they were talking about and I realized the reason I struggled with singing was that I was starting too high in my register and that my voice already sounded high in my lower register! That’s when I realized that I actually have the ability to do this!

The funniest part was the first day in the studio recording. I went to sing my first take and Nate Watts had a very weird look on his face. I say, ”Stop the track what’s going on?” He presses the talkback button and says, ”Michael Franks!” So, the moral of the story is that miracles can happen because they happened to me! As for dreams, the truth is I never even dreamed about this because I had convinced myself that it was just not possible. I feel the greatest moments in life are when you have your perspective changed! You let go of your preconceived notions and hopefully, you become a better you!

How did creating your latest music compare to previous projects, and what was the most rewarding part of bringing your vision to life this time around?

The difference this time around was that I was self-producing. I used to engineer before but usually had another producer at the helm. This time, I outsourced the engineering part and just focused on playing the music and producing. I hired a young man named Corey Bernard at City Sounds studio. The issue for me was how to capture my sound because I play percussion with my feet, play the guitar and sing at the same time. That is very hard to capture together, so I had to record each part separately in order to get an optimal sound. Sonically, it’s way better, but there is a slight loss in that magic I can create with what I call my One Man Band!

I didn’t want to do it separately but in the end, I was happy as the sonic result was much better! The most rewarding part was being able to listen to myself and actually enjoying the sound of my voice! Also, I’m very happy about the musicians that participated Nate Watts on bass, Luiscito Orbegoso on extra percussions, Geoff Bournes on sax and Betty Beata on background vocals. The album has a great groove and a completely unique sound that is unlike anybody else music. For me, It’s a home run!

Over the course of your career, how has your music changed, and how do you manage to honour your earlier influences while continuing to experiment with new ideas?

 This new music is a complete change of style. Firstly, I am focusing on my singing and my new style of guitar playing. I’m working on new music now that is fully produced, unlike this project, which is stripped down. So, I am writing more songs, and it’s coming out, so I’m happy about that. Generally, the new music is way more mass market and not so niche. It also puts me more artist-focused and presents as active listener music as opposed to smooth jazz, which is kind of background music! I’ll still take some guitar solos, but definitely a lot less. The correlation between the old and the new is that it has to feel good, and you should be able to tap your foot to the music! It’s all about the feel, not the technique!

What inspires your songwriting today, and how do you approach crafting lyrics and melodies that truly connect with listeners?

I never fashioned myself as a songwriter, and to tell you the truth, I don’t really hear lyrics. I hear melodies and harmonies. I get basic ideas from something I play on the guitar. I mesh that out into a structure. I’ll record the guitar, and after, I’ll turn on the microphone and improvise and sing. Wherever I mess up, I fix and find a part that fits the previous musings. I never pre-write anything. I have no previous experience as a songwriter, and I am sure my process is very unconventional! I heard George Michael did the same thing so I guess I’m in good company! I’m still learning and I like to learn cover songs but my biggest hurdle is remembering the lyrics. My memory for that is the worst ever. I can fake them perfectly!

Having witnessed the changes in the music industry, what advice would you give to new artists about building their audience and navigating the current landscape?

I am a new artist who just found his true voice. I’m learning now how to do this, and it’s quite daunting. I am more introverted than extroverted, so going on camera on social media is challenging. My advice to any musicians is to only do music if you love it and not look at it as a career. I’d be playing the guitar even if there were no more people on earth! I just love the guitar and music, and If I’m lucky enough to have supporters, then I feel extra blessed! If you can find someone who is good at organization and marketing, than keep that person close by. I am unfortunate that I do not possess those skills. But I keep trying! Never give up, and be persistent! Miracles do happen!

Finally, what’s next for Dave Sereny? 

I’m going to keep releasing my music! I have a kid’s album I did. I have another even more stripped-down album just guitar and voice. I have a larger catalog as a producer that’s being re-released with some amazing artists! Betty Beata, one of the greatest voices ever, Jay Keez, a new pop singer and rapper, Alexis Baro, Cuban trumpet virtuoso, Paul Lakatos, the greatest gypsy jazz guitar player in the world, Wade O Brown Detroit R&B sensation, the Dark Sons, Rock and Roll like it used to be! So I’ve done a lot, and the rebirth is starting with myself!

Stream Dave Sereny’s latest single on Spotify and keep track of his new releases via his official website.

Interview by Amelia Vandergast