It was about time world music saw a contemporary reinvention; Maria Kalashik stands at the forefront of the monocultural mould-smashing vanguard with her latest single, NOBU. The London-based recording artist and songwriter works at the intersection of contemporary RnB and European pop, and this release makes that creative position feel like an intoxicating provocation.
Eastern flavour and Latin heat create an almost too-hot-to-handle RnB Euro pop hit, with Kalashik’s harmonies simmering through a smouldering summer anthem. Even when the lyrical details dissolve into the fervour of the mix, the soul-sustained volition stays intact through tone, texture and rhythmic pressure. NOBU possesses the kind of vitality that makes you shake off any sense of inhibition as you surrender to the lush complexity of the kinetic production.
Kalashik describes her work through the lens of conscious RnB, centred on self-determination, personal boundaries and inner resilience. That ethos sits beneath the surface of NOBU, where there’s space for confidence to speak through cadence rather than exposition. With over 146,000 combined streams in the past year, listeners across more than 30 countries, and collaborations connected to London studios, Stockholm writing camps and major international producers, Maria Kalashik is refusing to be a fixed point on the RnB map; she’s already global.
NOBU is now available to stream on all major platforms via this link.
Review by Amelia Vandergast


