Lately, we’ve been seeing hip-hop acts who have continously vowed to not to go back to the drawing board to lay a well thought out comeback plan on how to revamp the way they make music. Sadly, this development has mostly wrecked a lot of uneventful artiste who aren’t just ready to relearn and be more creative in their craft.
Whether it’s popping up in a bland Trap hit or breaking into the league of mainstream hip-hop with a medieval strategy— it all come off as a waterlog experience.
Up and coming West London based rapper Fonzie has recently released his newest single Play Fair, a hard hitting, melodic British hip-hop track with a subtle nod to afro bashment, paying homage to Fonzie’s Caribbean roots.
After a few years in the industry, Fonzie is beginning to gain attention from the likes of Complex, Mobo, MTV and Huw Stephens Radio 1 through his experimental sound that resonates with the younger generation as well as older folks.
Fonzie’s ‘Play Fair’ is quite a remarkable and unique song that stands out on his own. He, in this song, within the a space of less than 4 minutes — was able to send a strong message that’s very crystal.
Fonzie’s has clearly evolved as wordsmiths over the years, but He very concretely work not to overwhelm the track with pointless observations. Everything is clear and succinct, yet he still manage to impress with their meticulous delivery and wavy style of rap.
The song opens with slow-building beat which masterfully surrounds the hypnotic chorus with lyrical vigor and gusto. On a normal ground where most artists express themselves through their vocal tone and vibe, Fonzie’s narrative-driven approach provides a nice contrast.
The newest track ‘Play Fair’ represents the thoughts in the backs of everyones minds that they’re holding back from saying. Already gaining radio support from the likes of Radar Radio, Reprezent and Rinse FM the single smashes through the density of the current UK urban scene with a fresh sound.
Creativity is the prime pointer that further explains the nature of artist Fonzie is, He’s indeed poised to bringing a whole new dimension to the UK music industry. Hopefully, Fonzie creativity will not be influenced by what’s currently obtainable in the industry right now as I expect him to continue to provide a safe haven for his fans through his unalloyed style of music and shrewd lyricism.