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Rap Music Promotion Blog

Feenyx – Atlantan rap with a brand new ‘Horizon’

Raised by The Church and honed by the streets, Atlanta-based hip-hop artist and producer Feenyx is far from the typical rapper; on new single ‘Horizon’ we get a fresh combination of thunderous bass mixed with sampled brass and horns underlying Feenyx’s unique flow and grind. There’s elements of Snoop in here, little flourishes kind of reminiscent of Snow and that bombastic, edge-of-reggae delivery, it’s brash, loud, and in your face, with a catchy hook and that big, bold three-note ostinato phrase that lodges in your head for hours after listening. ‘Horizon’ is already getting national radio play, and – as Feenyx’s first single of 2021 – promises to be dropping hot in the clubs this summer.

You can check out the video for ‘Horizon’ on YouTube; find Feenyx here.

Review by Alex Holmes

 

Edword Evwrit wants to talk to us ‘Right Now’

Hailing from the Bay Area, California, Edword Evwrit is a solo hip hop artist, as well as a member of both Liquor Mouth and Lunaclick; ‘Right Now’ then is a delicious slab of old-school hip hop, funky and grooving, with a deep, deep pounding bass and a pretty little closed hi-hat pattern keeping everything ticking. At times it’s reminiscent of De La Soul, at others that questioning call-and-response rap style that Eminem does so, so well. There’s moments of ‘The Real Slim Shady’ here, mixed with little bits of ‘Three Feet High and Rising’ and Cube’s ‘Today Was A Good Day’.

Evwrit’s got some gorgeous flow, little double-rhymed couplets, some of the syllables cut up and spat bullet-like, others drawn out and rhythmic, with multiple rhyme patterns and a cute little semi-psychedelic drop at around the two-minute mark making ‘Right Now’ a cut above the average modern hip hop release; Evwrit’s rhyme patterns and intelligent wordplay, coupled with cracking backdrop instrumentation and arrangement, make this a stand-out track. You should check it out. Right now.

Hear ‘Right Now’, and the rest of Edword Evwrit’s album ‘My Brothers And Me’, on Spotify. Follow Evwrit on Facebook or here.

Review by Alex Holmes

Linden Tyson brings the ‘ENERGY’ with his latest boom-bap track.

Fiery trap, 90s RnB, boom-bap, and jazz hip hop pull together as the cornerstones in Linden Tyson’s latest single, ‘ENERGY’. The New York-hailing artist brought that definitive NYC sound into the mix and plenty of his honesty through the lyrics that allow you to prize inspiration from Tyson’s hard-fought-for introspection.

The sharp and playful bars groove along with the boom-bap beats that come with a touch of classic RnB in the keys. ENERGY is practically an aural orgy of urban 90s sounds that will bring plenty of nostalgia for 90s kids.

Since 2017, Linden Tyson has been making heads spin with his dizzying canter and soul-filling 808s as an independent artist; it is only a matter of time before he gets scouted by a major label. Watch this space.

Linden Tyson’s latest single, ENERGY, is now available to stream via Spotify.

Review by Amelia Vandergast

Simulated Youth smashes the premise of the totalitarian state with his dark electro track, ‘Ghost in the Machine’.

Phoenix, Arizona-based dark electronica artist and producer Simulated Youth has switched up his sound from his previous releases, N.B.T. and Kill the Messenger by introducing a galvanising urban twist. With rap bars flowing as veraciously as his euphorically-swamped signature beats in Ghost in the Machine, fans of trance to harsh industrial electronica alike will want to pay attention.

As with all of Simulated Youth’s tracks, Ghost in the Machine is so much more than a smorgasbord of adrenalizing sound; the mix falls on the very valid anxieties of our surveillance state. We may be in the midst of an Orwellian nightmare, but at least we have apt anthems which thrash and slap in the face of dystopic oppression and totalitarian control.

Of all the artists I’ve heard breaking through this year, no other artist holds as much promise, authenticity and escapism from the bleakness of our current socio-political structures as Simulated Youth.

Ghost in the Machine is now available to stream along with the rest of Simulated Youth’s 2021 EP via SoundCloud.

Review by Amelia Vandergast

Tyteanna has released her fiercely visceral sophomore single ‘Entitled’

Up and coming rap artist Tyteanna has followed on from her 2021 debut single, ‘You Feel Me?’ with the confrontationally infectious track, ‘Entitled’. There’s an intoxicating darkness to Entitled, but at the same, Tyteanna couldn’t have paid a better ode to old school hip hop. With her intellect and deeply meta lyrics feeding into the atmospheric mix, you’re almost over faced with reasons with reasons to immerse yourself deeper in the single which throws inspirational lines such as, ‘If I want it then it’s already mine’, your way.

Tyteanna’s diction and cadence in Entitled establish her as a rap artist with almost unparalleled talent. With so many voices hidden behind reverb or running through rapid-fire bars without letting the words resonate, Tyteanna won’t struggle rising from the underground with her fierce and visceral ability to wax lyrical.

Entitled is now available to stream via Spotify.

Review by Amelia Vandergast

Flipp from the West put a subversive twist on old school hip hop with his single, ‘I’ll Make You Hurt’

Everything about Flipp from the west and his latest single, I’ll Make You Hurt, is subversive and enigmatic. His tendency to use ominous and sometimes macabre imagery with funk-riding reggae-infused beats unequivocally establishes him as a ground-breaking artist.

In I’ll Make You Hurt, you’ll find everything from West Coach sun-bleached vibes to nods to the gritty styles of old school gangster hip hop, but you’ve definitely never heard old school hip hop quite like this before.

After releasing eight EPs, Flipp from the west has left a wealth of ingenuity on the airwaves; his prolific rate of production proves he’s got the hunger, each track, individually, proves he’s got the talent.

I’ll Make You Hurt is now available to stream via SoundCloud.

Review by Amelia Vandergast

The prodigal son of RnB Hip Hop Playmaker JB returns with the indie earworm ‘Drip Skylark’.

Up and coming LA-residing artist Playmaker JB dropped his most infectious single to date with the release of Drip Skylark on February 28th. With indie, trap, RnB and pop pulling together in the arresting melodies, the listener gets little option when it comes to getting pulled in by the hooks.

Any fans of Post Malone and Mac Miller will want to pay attention to the African-American artist who has been racking up the streams since making their solo debut in 2020. Previously, JB has collaborated with EASTWOOD, COMPTON MENACE and many more iconic names in the hip hop scene.

With the versatility of JB’s sound that drips commercial potential paired with his humbly enigmatic vibe, his future career holds plenty of promise.

Stream and download Drip Skylark via apple music.

Review by Amelia Vandergast

Tune into KiDD RicH’s new hip hop track, ‘T.V.’

With his motto of, “Being at the bottom for so long teaches you there’s only one place left to go”, fans of inspirational hip hop won’t want to look past KiDD RicH’s 2021 sophomore album for invaluable introspection.

The standout track on the Brooklyn-born and raised artist’s album, ‘T.V.’ is a mash of urban culture with everything from RnB to Reggae to Pop to Trap written into the contemporary mix. After an atmospheric and melodic intro, the track kicks into full gear to run through as a grooving sun-kissed mix which will freshen your summer hip hop playlists.

With his organic, minimally-produced vocals, the ease of the grind, and the sticky-sweet lyricism, you’d struggle to find high-vibe hip hop that will take you higher.

The Statement, Vol 2 is now available to stream in full via Spotify.

Review by Amelia Vandergast

Baby Tap evokes 90s nostalgia and advocates authenticity with his latest single, ‘Be Myself’.

Baby Tap

‘Be Myself’ is the latest short and sweet single to come from the unapologetically authentic Nottingham UK-based artist, rapper and producer Baby Tap – emphasis on the sweet.

The repetition of “I can be anything, but I just want to be myself’ hammers home the affirmation that you don’t have to share anyone’s vision of success; you can break the mould with your very own. With Baby Tap’s industrial hardcore and cyberpunk influences, he’s perceptibly leading by example.

Along with being a high fire feat of alt EDM hip hop that advocates individuality, Be Myself serves as a time capsule to the 90s with clever references to Pokemon and Power Rangers to evoke nostalgia and remind you of the times when finding Charizard cards felt like the pinnacle of success.

You can check out Baby Tap on SoundCloud, keep up to date with new releases via Facebook.

Review by Amelia Vandergast

Rosegang drops new single ‘12 Over 6’

Rosegang

Opening up with a delicate fingerstyle classical Spanish guitar part before the beats and bass kick in, ’12 Over 6’ – the debut single from Tauranga, New Zealand-based artist Rosegang – is a delicate take on modern Hip Hop. That pretty, haunting guitar line repeats throughout, a simple motif that carries the track through drops and rises, Rosegang’s lyrical flow smooth and polished over the simple backing. It’s a clever combination, and all the more powerful for it, with hints of old-school Eminem, Coolio, or Nas to the feel.

Rosegang’s rapping fits neatly into the track, carrying lyrical themes of life’s struggles and the pain of loss and challenge, and the desire to rise above and better oneself. It’s narrative, storytelling vibe gives an authentic, autobiographical feel, passionate without being aggressive and resonant with honesty and rawness. It’s a superbly strong opener, made all the more potent through that simple production and the use of clever, compelling instrumentation.

You can hear ’12 Over 6’ on SoundCloud, and check out Rosegang on Spotify and Instagram.

Review by Alex Holmes